{"id":4267,"date":"2017-04-11T10:50:19","date_gmt":"2017-04-11T14:50:19","guid":{"rendered":"http:\/\/thseagleseye.com\/?p=4267"},"modified":"2017-04-07T10:50:46","modified_gmt":"2017-04-07T14:50:46","slug":"focus-on-whats-trending","status":"publish","type":"post","link":"http:\/\/thseagleseye.com\/?p=4267","title":{"rendered":"FOCUS On What’s Trending"},"content":{"rendered":"

Kate Ariano ’18
\nEE\u00a0<\/em>Features Editor<\/p>\n

\"Focus\"<\/a>Senior year: a time when your Focus diverts from school work to trying to Be Cappy. All the BANT about college is almost over and you are ready to Bounce(ball) out of herein The midst of all the chaos of life, you\u2019re just trying to \u201cAlways Stay Happy\u201d. But not without first purchasing merchandise from one of the several brands started by your peers! For the guys at Focus Outfitters especially, their senior year is about chasing their dreams.<\/p>\n

\u201cWe have had a vision for our company since April of 2016, but after weeks of planning and designing, we couldn\u2019t take off. But that dream never died. 6 months later, we got together and said, we are going to do this Now or Never- and Focus Outfitters was born\u201d say Focus Outfitters co-founders Nick Marchenko, David Marchenko, and Chris Lancia.<\/p>\n

Now or Never is the first of the team\u2019s three collections, followed by Focus in Color, Elementary, Focus in Color 2.0, and Squid Szn. The \u2018baby blues\u2019 and \u2018bubble gum pinks\u2019 from Focus in Color made a reappearance in the 2.0 release, in addition to the new \u2018fire and ice\u2019 hoodie. This collection as well as the Squid Szn items and their pastel hues have become synonymous with the brand as students have showcased the shades throughout the building.<\/p>\n

One of the brand\u2019s many fans and entrepreneur herself, Ashley Storino, comments, \u201cThey had an idea and they went after it, they\u2019re really ambitious guys who want to actually make something for themselves and spread their story. It\u2019s cool how they went from just joking ideas to actually making products and finding ways to sell them because a lot of people don\u2019t actually take the next step and they did.\u201d<\/p>\n

The drive that these guys have has evidently spread to their peers as well. Neal Keklik\u2019s BounceBall continues to soar higher and higher, the BANT boys keep making their stickers, the jewelry line \u201cAlways Stay Happy\u201d by Ashley Storino just launched, and to top it all off, the proceeds from the embroidered hats at Be Cappy by Amelia Crosley support The Water Project.<\/p>\n

As far as the future of Focus Outfitters go, the guys\u2019 long term goals are getting more attainable as the popularity of the brand increases. \u201cTo be honest, we are really trying to have a revolution. Money doesn\u2019t rule in this situation. We want people from everywhere believing and becoming apart of our team. We want something different…We want to have many stores on the beach, surfer dudes skating with our strings and enjoying the company with our loved ones\u201d explains CEO and co-founder, Nick Marchenko. Trends can die pretty quickly, but as far as Focus Outfitters goes, students can\u2019t take their focus off of the brand! The ambitions of the guys and the goals of the company are clear, as they explain how it \u201c…was founded on one simple principle: chase the vision and do whatever it takes to turn a dream into reality.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Kate Ariano ’18 EE\u00a0Features Editor Senior year: a time when your Focus diverts from school work to trying to Be Cappy. All the BANT about college is almost over and you are…<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4267","post","type-post","status-publish","format-standard","hentry","category-features"],"_links":{"self":[{"href":"http:\/\/thseagleseye.com\/index.php?rest_route=\/wp\/v2\/posts\/4267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/thseagleseye.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/thseagleseye.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/thseagleseye.com\/index.php?rest_route=\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"http:\/\/thseagleseye.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4267"}],"version-history":[{"count":6,"href":"http:\/\/thseagleseye.com\/index.php?rest_route=\/wp\/v2\/posts\/4267\/revisions"}],"predecessor-version":[{"id":4274,"href":"http:\/\/thseagleseye.com\/index.php?rest_route=\/wp\/v2\/posts\/4267\/revisions\/4274"}],"wp:attachment":[{"href":"http:\/\/thseagleseye.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/thseagleseye.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4267"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/thseagleseye.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}